Terms & Conditions

1. Information about this Application

These Terms & Conditions (the "Terms") govern the use of Aura720 (the "Application") and the services made available through it (collectively, the "Service"). By accessing or using the Application, you agree to be bound by these Terms.

If you do not agree with any part of these Terms, you must not use the Application.

2. Content on this Application

The Application enables you to connect to and view content from third-party platforms (such as Google Maps, Instagram, TikTok or TripAdvisor) and to generate insights, reports and other information based on that content.

Unless otherwise indicated, all content made available through the Application (including text, graphics, logos, interfaces, visual interfaces, photographs, trademarks, service marks, trade names, software and underlying code) is owned, controlled or licensed by the owner of the Application and is protected by applicable intellectual property laws.

Content retrieved from third-party platforms remains subject to the terms and policies of those platforms. You are responsible for ensuring that your use of such content via the Application complies with all applicable third-party terms.

3. Rights regarding content – All rights reserved

Except where explicitly stated otherwise, all rights in and to the Application and its content are reserved. No part of the Application or its content may be copied, reproduced, redistributed, republished, downloaded, displayed, posted, transmitted, sold, licensed or otherwise exploited for any purpose without prior written authorisation, except as expressly permitted by these Terms or by mandatory provisions of law.

You are granted a limited, non-exclusive, non-transferable and revocable licence to access and use the Application and its content solely for your internal business purposes in connection with monitoring and analysing reviews and related information.

4. Acceptable use

You agree to use the Application and the Service only for lawful purposes and in accordance with these Terms. In particular, you agree not to:

• use the Application in any manner that could damage, disable, overburden or impair it, or interfere with any other party's use of the Service;
• attempt to gain unauthorised access to any portion or feature of the Application, or to any systems or networks connected to it;
• circumvent or attempt to circumvent any security or access control measures;
• use the Application to process or store unlawful, harmful, defamatory, infringing, or otherwise objectionable content;
• reverse engineer, decompile, disassemble or otherwise attempt to derive the source code or underlying ideas of the Application, except to the extent that such activities are expressly permitted by applicable law;
• use the Application to build a competing product or service or to copy any feature, function or graphic of the Application.

You are responsible for ensuring that your use of the Application and any data processed through it complies with all applicable laws and third-party terms.

5. Account registration and responsibilities

To use certain features of the Application, you may be required to create an account and provide certain information. You agree to provide accurate, current and complete information and to keep your account information up to date.

You are responsible for maintaining the confidentiality of your login credentials and for all activities that occur under your account. You must promptly notify the owner of the Application of any unauthorised use of your account or any other breach of security that you become aware of.

The Application may suspend or terminate your access if it reasonably believes that you have violated these Terms or if necessary to protect the security, integrity or availability of the Service.

6. Third-party services and platforms

The Application may depend on or interoperate with third-party services and platforms, including but not limited to Google Maps, Instagram, TikTok and TripAdvisor. Your use of such third-party services is subject to the separate terms and policies of those providers.

The owner of the Application does not control and is not responsible for third-party services or their availability, accuracy or content. Any integration or connection with third-party services is provided "as is" and may be modified or discontinued at any time without notice.

7. EU Users

Users located in the European Economic Area and the United Kingdom may have specific rights regarding their personal data under applicable data protection laws. Further information about the processing of personal data and the rights of users is provided in the Privacy Policy of the Application.

In case of conflict between these Terms and mandatory provisions of applicable consumer or data protection law, such mandatory provisions shall prevail.

8. Indemnification

The User agrees to indemnify and hold the Owner and its subsidiaries, affiliates, officers, directors, agents, co-branders, partners and employees harmless from and against any claim or demand — including but not limited to lawyers' fees and costs — made by any third party due to or in relation with any culpable use of or connection to the Service, violation of these Terms, infringement of any third-party rights or statutory provision by the User or its affiliates, officers, directors, agents, co-branders, partners and employees to the extent allowed by applicable law.

9. Limitation of liability

Unless otherwise explicitly stated and without prejudice to applicable statutory product liability provisions, Users shall have no right to claim damages against the Owner (or any natural or legal person acting on its behalf).

This does not apply to damages to life, health or physical integrity, damages resulting from the breach of an essential contractual obligation such as any obligation strictly necessary to achieve the purpose of the contract, and/or damages resulting from intent or gross negligence, as long as this Application has been appropriately and correctly used by the User.

Unless damages have been caused by way of intent or gross negligence, or they affect life, health or physical integrity, the Owner shall only be liable to the extent of typical and foreseeable damages at the moment the contract was entered into.

In particular, within the limits stated above, the Owner shall not be liable for:

• any loss of business opportunities and any other loss, even indirect, that may be incurred by the User (such as, but not limited to, trading losses, loss of revenue, income, profits or anticipated savings, loss of contracts or business relationships, loss of reputation or goodwill, etc.);
• damages or losses resulting from interruptions or malfunctions of this Application due to acts of force majeure, or unforeseen and unforeseeable events and, in any case, independent of the will and beyond the control of the Owner, such as, but not limited to, failures or disruptions of telephone or electrical lines, the Internet and/or other means of transmission, unavailability of websites, strikes, natural disasters, viruses and cyber attacks, interruptions in the delivery of products, third-party services or applications;
• any losses that are not the direct consequence of a breach of the Terms by the Owner;
• any damage, prejudice or loss occurring due to viruses or other malware contained in or connected to files available for download from the internet or via this Application. Users are responsible for implementing sufficient security measures – such as anti-viruses and firewalls – to prevent any such infection or attack and for securing backup copies of all data or information exchanged via or uploaded to this Application.

10. Changes to these Terms

The Owner reserves the right to modify or update these Terms at any time. When material changes are made, a notice may be provided within the Application. Continued use of the Application after changes have been published constitutes acceptance of the updated Terms.